Sonos Brand Book

Print, Brand Strategy, Art Direction

Sonos came to us because of our experience in creating brand books for large future facing companies—they wanted to define a period of intense brand and product design work and mark the moment in time for their team. Using the onboarding materials and brand guidelines for numerous teams under the design we worked closely with those respective teams to capture the strategy and output of the teams that are responsible for building and releasing Sonos products into the world.

We knew the design of the book needed to reflect the care and dedication that Sonos applies to their product design, so the materials and form factor were where we started, since the content inside the book had been developed by Sonos over a number of years. We spent time prototyping and testing with our printer to achieve an emboss pattern on the cover of the book that reflected the speaker patterns adorned on Sonos product, creating a 1:1 tangible tie that was a delightful moment for people receiving the book and understanding that their work has driven the execution of the object.